COURSE OVERVIEW
Digital Marketing Specialists facilitate well-planned digital marketing strategies to meet the targets set by the overall Marketing Strategy. A Certified Marketing Strategy Specialist is able to define all marketing activities that use electronic devices connected to the internet to engage with customers. Specialists will also be able to plan, develop and optimize available digital marketing channels to achieve the objectives defined for a product.
Course Includes:
-
- 6 MONTH ONLINE ACCESS
- High quality online videos
- Engaging case studies
- Full-length simulated exam
- Chapter tests
- Study guides and podcasts
- SMstudy Certified Digital Marketing Expert certification by SMstudy
Examination Format
- Multiple choice
- 140 questions
- No negative marks for incorrect answers
- 180-minute duration
- Proctored online exam
Audience Profile
This certification is appropriate for Sales and Marketing Professionals interested in becoming a Digital Marketing Specialist.
Prerequisites
Candidates should have a minimum of three years’ work experience. It is preferable to complete the SMstudy® Certified Digital Marketing Professional certification and study all processes in the SMstudy® Guide – Digital Marketing book before applying for the SMstudy® Certified Digital Marketing Specialist certification. It is also mandatory to earn 20 educational hours by attending Digital Marketing Specialist classroom training provided by a SMstudy® approved VMedu Authorized Training Partner (V.A.T.P.).