COURSE OVERVIEW
Marketing Strategy Professional certification helps sales or market professional to understand their brand’s unique value proposition, target markets, and strategies to connect with defined audiences. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. A Certified Marketing Strategy Professional is able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences.
This certification is appropriate for anyone interested in becoming a Marketing Strategy Professional. There is no formal prerequisite for this certification.
Course Content
- Introduction
- Analyze Market Opportunity
- Define Competition, Targeting, and Positioning
- Determine Pricing and Distribution Strategies
- Determine Metrics, Objectives, Marketing Aspects and Budget Allocation
Course Includes
- Self-Paced
- High quality videos
- Study guides
- Chapter tests
- Glossary of important terms
- Online & Physical Copy of Certificate
Examination Format
- Multiple choice
- 100 questions
- No negative marks for incorrect answers
- 120-minute duration
- Proctored online exam